Web Analytics & Acceleration

Nearly 90% of Marketing executives believe measuring marketing performance is a top priority

“Less than 20% have developed meaningful, comprehensive metrics for their marketing organizations”

Everyday, organizations increasingly rely on web analytics to improve every aspect of their web initiatives. For many of our customers, the positive business impact of web analysis has expanded from the boardroom. Web analytics has truly become indispensable across entire organizations.

In every department, at every level, organizations are demanding greater Return on Investment from their web initiatives. We are all now part of a business revolution focused on the relentless improvement of web results. At Web Trends, we are dedicated to fulfilling this fundamental promise: to make it easy for Marketing Executives to improve their ROI. With this promise guiding every employee, we are excited to share with you the most exciting new version of Web Trends in our 10-year history.

The new Web Trends 7 has been designed to make web analytics easier, enabling broader adoption across your entire organization and greatly accelerating your return on investment. It has been carefully designed to provide you with complete choice and complete control over how you implement and manage your solution both today and tomorrow. We are confident that whether you choose Web Trends 7 On Demand, our hosted service, or Web Trends 7 software, you will be able to make smarter decisions and take decisive actions that lead to better results across your web efforts.